Romesh talks to ICAEW Insights about Cash-flow pitfalls for scale-ups

Romesh recently spoke with ICAEW Insights about one of the most common mistakes he sees ambitious entrepreneurs make - charging for growth without truly understanding cash flow.

In an article entitled “Cash-flow pitfalls for scale-ups” Romesh discussed the reality -  many start-ups fail not because they're unprofitable, but because they run out of cash.

Even with strong sales and impressive piplines, rapid scaling without careful planning can quickly spiral into a liquidity crisis.

How can you manage cashflow effectively?

Read the article to find out more:

ICAEW Accountancy Insights article “Cash-flow pitfalls for scale-ups”